Out-trust (don't outsmart) [thought g]
Geek is the new cool, being smart, especially when it comes to tech is very sexy. When WebSummit started in 2009 it was full of geeks...
It's the end of the branding as we know it* [thought f]
*freely inspired by REM's "It's the end of the world as we know it" Branding makes life easier for people. Once you've been to Leon in...
Start understanding data (stop scrooging it) [thought e]
Oh how we looove to collect data; like chipmunks and their nuts: small data, big data, sales data, meta data, consumer data, media data....